I’ve been noticing a few authors with Facebook ads showing up while I’ve been perusing my FB wall. I’ve been liking them as a matter of course, but I’m wondering if I should stop, so I can watch the evolution of the ads.

These are the ones I’ve captured so far. I think Patterson has the most compelling ad, since free offers are very successful on Facebook. Cornwell’s is aimed primarily at existing fans. I’m not sure DiCamillo’s strategy of pursuing aspiring authors is the best way to find new readers for her books, but it will get followers, I’m sure.